Blood and cardivascular Assignment Example | Topics and Well Written Essays - 1000 words

Blood and cardivascular - Assignment Example Leucocytes use proteases, oxidants and moieties to protect the host. If any foreign microorganism enters the body, leucocytes identifies it and generate a chemical compounds that reacts with the microorganism. The immune system is dependant on the leucocytes. Immunity is a constant protection against any foreign antibody. Lack of leucocytes may lead to devastating infections (Hematology.org, 2014). Platelets are binding agents in the blood stream. These cells remain inactive until a person gets an injury. When a person gets an injury in shape of external cut even a small one, the platelets in blood make a temporary bond at that place to stop the blood loss (Day, 2014). Haemostasis refers to the body’s mechanism to immediately response to an injury. It represents coordination between the platelets and clotting proteins to cease the blood loss in case of any blood vessel injury. When one gets an injuring that cause bleeding, the haemostasis activates and binds the exposed part of the tissue with the factor seven coagulation protein. The factor even protein flows with the blood as its constant constituent. The binding of the exposed tissue and the protein develops a strong clot and stop the bleeding (Novonordisk.com, 2014). Blood groups are determined due to presence of certain type of proteins present in the blood. These proteins are called antigens and antibodies. The surface of the red blood cells has antigens where as the blood plasma has the antibodies. Different blood groups are due to the different combination of antigens and antibodies. Mostly, a person has a similar blood group as one or either of the parents. However, sometimes, a person may a different blood group as that of the parents. The persons with Blood group ‘O’ have red blood cells without any ‘A’ or ‘B’ antigens but blood plasma has both ‘A’ and ‘B’ antibodies. ‘O’ represent a zero (null) in this

Two Familiar Brands Competing in the local Marketplace Essay

Two Familiar Brands Competing in the local Marketplace - Essay Example This paper will make a comparison between two competing brands Tide and Gain which have strong presence in the local market of USA. Each brand of P&G is affected by globalization which also includes Tide & Gain. The marketing programs are different and both brands have different price levels depending on the consumer demand. The price levels range from super premium for top selling products to lower priced products that offer basic advantages only. Tide and Gain are available in majority of retail stores of USA. Tide has international presence while Gain is served only in the local market of USA. Thus, the prices of Tide vary according to the high and low concentration of global market. Tide and Gain has competitive relationship with other detergent brands of P&G. Proctor & Gamble (P&G) is recognized as one of the leading multinational organizations dealing with consumer products in various segments from beauty to house-keeping. It is an Ohio based company headquartered in USA. The p arent company is engaged with the marketing of above 300 brands which include beauty products like shampoo, soaps and household products like detergent, toothpaste etc. P&G has strong market share in the segment comprising of detergent and laundry products. Under detergent category, P&G has six sub-brands which operate in the local market of USA. Around 99% customers use minimum of one P&G brand regularly. Hence, it can be stated that P&G does not focus on one brand. Rather, it emphasizes on many brands under the detergent segment. The reason is that customers’ motives for purchasing detergent brands are different and P&G incorporates different functions for their brands. In one brand, bleaching might be the main priority where in other brands cleaning might be the chief priority. Thus, though parent company is same but Tide and Gain both have their unique identities (Pearson Education, 2011). Segmentation Market includes customers and they differ in several ways for example needs, resources, locations, buying activities, and